New Balance Announce Their Latest 990 Model, The 990v7
23 October 2026 · By
Runcrue Newsroom

New Balance have announced their latest 990 model, the 990v7. First launched in 1982, the 990 has been honed over four decades, while always retaining its unique quality and craftsmanship.
True style doesn’t need to be reinvented, and the 990v7 celebrates a commitment to enduring and evolving style.
The latest lineup in the 990 series has been tried and tested by New Balance ambassadors including singer-songwriters ROSALÍA and IU, Buffalo Bills’ Josh Alen, and NBA’s Cooper Flagg.
Available from the 6th November @ 09:00 (London) from newbalance.co.uk. RRP: £210.00.




