New Balance Opens Run House For Paris Marathon 2026
New Balance have unveiled Run House Paris. Open for three days across the Paris Marathon Weekend 2026, New Balance and Tom Ducarouge, Creative & Industrial Designer have transformed a historic industrial venue into a space that brings together runners, creatives, editors, and the local Paris running community through a program that blends performance, culture, and craftsmanship. Rooted in the material language of the city itself, Run House Paris explores how running lives beyond performance, through surfaces, typography, fabrication, and shared experience. From zinc rooftop references developed in collaboration with Arzinc recycled zinc, to editorial installations examining running through print, fabric innovation, and visual storytelling, the space reflects the layered craft traditions embedded within Paris.
“Across every Run House I design with New Balance, the ambition is to create a living place for runners and their community, a playground to express materials and crafts that reflect a strong local identity and connection to the people who call each city home. In Paris, that meant working with reclaimed zinc taken from authentic rooftops across the city that have shaped my everyday landscape for nearly 30 years, and recreating that feeling in a new context was an exciting challenge that allowed us to bring a material part of Paris itself into the Run House.” – Tom Ducarouge, Creative & Industrial Designer
Run House Paris is open to the public throughout Paris Marathon Weekend at New Balance Run House Paris – 13 Rue du Pont aux Choux, 75003 Paris, France.
