Garmin Announces Several Feature Updates On Select Smartwatches

23 May 2025

Garmin have announced new software and feature updates for select smartwatches, including fēnix® 8, Forerunner®, Instinct® 3, Lily® 2 Active, Venu® 3 and more. These new features can help customers get the most from their device and take their training to the next level. Some notable features for smartwatches in this software release include: Breathing Variations: For a closer glimpse of … Garmin Announces Several Feature Updates On Select Smartwatches

New Balance Introduces The FuelCell Rebel v5

16 May 2025

Born to be defiant, the New Balance FuelCell Rebel v5’s bold design and modern style confidently stand out from the crowd.  This shoe is remarkably lightweight at just 225g (men’s) and 180g (women’s), flexible and breathable with an upper that combines the ultra-light bonded support of FANTOMFIT with a gusseted tongue for a secure feeling mid foot lockdown. It … New Balance Introduces The FuelCell Rebel v5

Garmin Announces The Highly Anticipated Launch Of The Forerunner 570, Forerunner 970 And HRM 600

15 May 2025

Garmin have announced the launch of the Forerunner 570 and 970 as well as the the HRM 600. The HRM 600 is a premium heart rate monitor that gives athletes new performance data and ways to help improve their training. The monitor provides accurate heart rate readings, while also tracking heart rate variability (HRV), and … Garmin Announces The Highly Anticipated Launch Of The Forerunner 570, Forerunner 970 And HRM 600

ASICS Signs A Dog Called Felix To Inspire The World To Move For Body And Mind

12 May 2025

ASICS has today announced a new and unexpected ambassador signing. It’s not an athlete, a celebrity, or even a human. It’s a dog called Felix. Why? Because research shows that dogs are the ultimate movement motivators, getting millions to move for body and mind. New global research highlights the significant role dogs play in motivating us … ASICS Signs A Dog Called Felix To Inspire The World To Move For Body And Mind

Time To Enjoy A Hybrid Experience With The Salomon Aero Glide 3 GRVL

8 May 2025

While road running conjures images of cityscapes with pavements and busy streets, and trail running takes you off the beaten track, gravel running blends both worlds by incorporating more natural surfaces into your runs, offering a unique blend of freedom, versatility and a different kind of challenge. Salomon invites you to live the gravel life, … Time To Enjoy A Hybrid Experience With The Salomon Aero Glide 3 GRVL

New Balance Announces An Update To The FuelCell Super Comp Elite v5

4 May 2025

The smallest adjustments can make all the difference with performance on race day, which is why New Balance have unveiled the FuelCell SuperComp Elite v5—a completely revamped version of its predecessor. Designed to optimise speed, comfort, and confidence, this shoe is built for everyone from Team New Balance athletes to everyday runners. The FuelCell SuperComp Elite … New Balance Announces An Update To The FuelCell Super Comp Elite v5

ASICS Launch Their Latest Pinnacle METASPEED™ Series Including The Brand New METASPEED™ RAY

2 May 2025

ASICS have today announced the launch of the METASPEED™ SKY TOKYO and METASPEED™ EDGE TOKYO along with a brand new, super light METASPEED™ RAY. These three products represent pinnacle speed innovation with key advances in minimising weight and maximising performance. Developed in collaboration with top athletes alongside rigorous scientific research from the team at the ASICS Institute of Sport Science, … ASICS Launch Their Latest Pinnacle METASPEED™ Series Including The Brand New METASPEED™ RAY

Saucony Marathon Mode: Community, Culture & Celebration Take Over London

30 April 2025

Last week, Saucony went all in for London Marathon Week, delivering a vibrant lineup of public activations, exclusive events, and community collaborations that brought the capital’s running culture to life. At the heart of the festivities was a high-energy pop-up experience in partnership with Your Friendly Runners (YFR), hosted at Knees Up in Hackney, East London. … Saucony Marathon Mode: Community, Culture & Celebration Take Over London

STOX Socks: Peak Performance Through Medical Technology

30 April 2025

With a foundation in medical expertise and a focus on innovation, STOX Energy Socks are engineered with advanced medical technology to boost performance, improve circulation, and speed up recovery. Offering medium to high support with compression class 2 using advanced medical technology for optimal results. They feature graduated compression, a seamless design, and high-wicking Dryarn … STOX Socks: Peak Performance Through Medical Technology

On Launches New On Athletics Club Logo and 2025 Race Kits

29 April 2025

The On Athletics Club, On’s elite global running team, unveiled its updated logo and 2025 race kit emphasising a refined visual identity and performance-driven apparel designed to strengthen athlete connection.  Standout athlete Hellen Obiri debuted the new kit and logo at the marathon in Boston, marking the beginning of the On Athletics Club’s outdoor season. … On Launches New On Athletics Club Logo and 2025 Race Kits

Join The Club: Short Strides Run Club

21 April 2025

Short Strides Run Club (SSRC) is more than just a run club — it’s a movement. Initially founded in August 2024 by Callum and Harriet as a way to make friends that were into running, Short Strides quickly shifted into a mission to change the perception of running altogether. SSRC believe running should be challenging, but … Join The Club: Short Strides Run Club

1000 Mile: Socks That Go The Distance

17 April 2025

Not many events will challenge our feet (or socks) like a marathon will, but you can put your feet up secure in the knowledge that 1000 Mile know a thing or two about creating socks that can comfortably go the distance. The brand was established over some three decades ago and were the first to … 1000 Mile: Socks That Go The Distance

Salomon Partners With Warner Bros. Discovery To Shape The Future Of The Golden Trail World Series

16 April 2025

Salomon has partnered with Warner Bros. Discovery (WBD) Sports Europe to broadcast and support the Golden Trail World Series (GTWS) circuit, the leading short distance trail running circuit, to a growing audience of sports fans globally. Through this extended partnership, WBD Sports Europe will oversee the production, distribution and localisation of multi-market broadcasting of GTWS … Salomon Partners With Warner Bros. Discovery To Shape The Future Of The Golden Trail World Series

NNormal Publishes A Study With 7,000 Runners Proving That The Tomir 02’s Average Lifespan Is 823km

16 April 2025

NNormal, the sports equipment brand have published a study of an investigation related to its bestseller shoe, the Tomir 02. One of NNormals core values is durability so they developed a particular study which has concluded that the Tomir 02 lasts more than 800 km. 7,000 runners, representing many different types of athletes were involved … NNormal Publishes A Study With 7,000 Runners Proving That The Tomir 02’s Average Lifespan Is 823km

Saucony Switches To Marathon Mode: Community, Culture & Celebration Take Over London

14 April 2025

This April, Saucony is going all in for London Marathon Week with a vibrant lineup of public activations, exclusive events and community moments across the capital. At the heart of it all is a high-energy pop-up in collaboration with Your Friendly Runners (YFR), bringing the culture of running to life at Knees Up in Hackney, East London. From community … Saucony Switches To Marathon Mode: Community, Culture & Celebration Take Over London

ARTILECT’s Sprint Tee Uses One Of The World’s Lightest Weight Technical Fabrics Around 

9 April 2025

Outdoor brand ARTILECT calls Boulder, Colorado their home and is shaped by its beauty and mentored by its mastery. It is their reference, and their starting point to explore an eccentric world. ARTILECT’s Sprint Tee is made from Nuyarn 115 GSM, one of the World’s lightest weight technical merino fabrics available. It boasts superior stretch, … ARTILECT’s Sprint Tee Uses One Of The World’s Lightest Weight Technical Fabrics Around 

Garmin Launches The vívoactive 6

2 April 2025

Garmin have announced vívoactive® 6, its newest health and fitness smartwatch with an even brighter AMOLED display. With up to 11 days of battery life, users can go about their day – and night – without stopping to recharge, making it easier to take advantage of popular health and fitness features like Body Battery™ energy monitoring, sleep coach, … Garmin Launches The vívoactive 6

Saucony And Jae Tips Unveil “I Love You, But I’m Busy” Collection

28 March 2025

Jae Tips is once again pushing the boundaries of fashion with his latest collaboration with Saucony. The “I Love You, But I’m Busy” collection features the Grid Jazz 9 silhouette and continues to explore the deep personal themes that have defined Jae’s previous designs, highlighting the delicate balance between family and career. Building on the … Saucony And Jae Tips Unveil “I Love You, But I’m Busy” Collection

Garmin Launches Connect+ To Elevate Your Health And Fitness Goals

27 March 2025

Garmin have today announced Connect+, a premium plan that provides new features and even more personalised insights in the Garmin Connect™ smartphone app. Garmin Connect+ will elevate a customer’s health and fitness knowledge with personalised Active Intelligence insights powered by AI, expert training guidance, exclusive badge challenges, expanded LiveTrack features and more. All existing features and data … Garmin Launches Connect+ To Elevate Your Health And Fitness Goals

The Saucony® Matrix Merges Y2K Aesthetics With Innovative GRID Cushioning Technology

26 March 2025

Saucony originally designed the Matrix in 1999 as the brand’s first major release for the new millennium to answer the question, “Is Saucony a lifestyle brand or a performance brand?”. The Matrix combined ultra-modern materials with the brand’s advanced GRID cushioning technology, while maintaining clean lines and classic branding, striking a balance between style and … The Saucony® Matrix Merges Y2K Aesthetics With Innovative GRID Cushioning Technology

ASICS Launch The GEL-NIMBUS™ 27 By Eilish McColgan

21 March 2025

ASICS has announced the launch of the all-time favourite GEL-NIMBUS™ 27 shoes, re-imagined by Scottish middle and long-distance runner Eilish McColgan. This limited-edition design draws inspiration from Eilish’s Scottish heritage and unyielding mindset, capturing the essence of her resilience and perseverance as a runner and elite athlete. “I’m thrilled to develop these shoes with the … ASICS Launch The GEL-NIMBUS™ 27 By Eilish McColgan

Altra And Japanese Label and wander Collaborate For The Timp 5 BOA®

19 March 2025

In an era where outdoor functionality often competes with design simplicity, Altra and Japanese label and wander have found common ground. Their collaborative Timp 5 BOA® represents a natural convergence of two brands that have always let mountain testing dictate design. Born in Utah’s Wasatch Mountains, Altra’s natural running philosophy aligns seamlessly with and wander’s … Altra And Japanese Label and wander Collaborate For The Timp 5 BOA®

Saucony Unveils The Guide 18: The Ultimate In Comfort And Support For Runners

18 March 2025

Saucony is pleased to introduce the Guide 18 which is the latest iteration of its core maximum cushioning training shoe.  This shoe is engineered for runners prioritising consistency, comfort and support in their daily runs. Guide 18 combines PWRRUN foam and Saucony’s exclusive Center Path Technology, which keeps the foot centred and supported to deliver a best-in-class underfoot experience by … Saucony Unveils The Guide 18: The Ultimate In Comfort And Support For Runners

Saucony Launches Peregrine 15, Offering Enhanced Performance And Protection For Trail Runners

13 March 2025

Leading global performance running brand, Saucony have launched the Peregrine 15, the ultimate performance shoe for trail runners seeking superior durability and traction on any terrain. The Peregrine 15 is built to tackle any trail, giving you the power to go further. Building upon the legendary Peregrine legacy, the Peregrine 15 delivers top-tier performance with … Saucony Launches Peregrine 15, Offering Enhanced Performance And Protection For Trail Runners

NNormal Presents Kjerag Brut, The Shoes Designed To Enjoy Even In The Roughest Conditions

5 March 2025

NNormal, the sports equipment brand founded by Kilian Jornet and Camper in 2022, is launching a new model from the Kjerag family, the Kjerag Brut. “Brut”, that means “dirty” in Catalan is designed to face the toughest conditions, standing out for their excellent performance on difficult terrains, where grip, breathability, and lightness are essential. Additionally, … NNormal Presents Kjerag Brut, The Shoes Designed To Enjoy Even In The Roughest Conditions

New Balance Drop 2025 TCS London Marathon Race Range

5 March 2025

We recently showcased the special edition FuelCell SuperComp Elite v4 shoe that New Balance have dropped for the 2025 TCS London Marathon and as the official shoe and kit sponsor, New Balance have also dropped a bespoke Race Range collection which includes t-shirts, shoes, shorts, jacket and hats and more. Available from newbalance.co.uk/running/featured/tcs-london-marathon/collection

New Balance Drop A Special Edition FuelCell SuperComp Elite v4 Shoe For The 2025 TCS London Marathon

2 March 2025

New Balance have dropped a special edition FuelCell SuperComp Elite v4 for the 2025 TCS London Marathon. A race day shoe designed for the moments when seconds really do count. The propulsive feeling of FuelCell is combined with a thinner carbon fiber plate, weighing in at 237g, offering a superior energy return in a lightweight … New Balance Drop A Special Edition FuelCell SuperComp Elite v4 Shoe For The 2025 TCS London Marathon

Saucony Brings Together Global Running Crews For A High-Intensity Relay In Paris

28 February 2025

Last night Paris was alive with electrifying energy as THE MAZE, Saucony’s exclusive high-intensity relay race, brought together 13 running crews from across the globe for an unforgettable night of competition and community to celebrate the launch of the new Saucony Endorphin Elite 2, the brand’s next-generation super shoe. Set in a multi-storey car park … Saucony Brings Together Global Running Crews For A High-Intensity Relay In Paris

Vomero 18 Brings Maximum Cushioning To Nike’s New Road Running Lineup

28 February 2025

Nike’s Vomero 18 introduces a new ear of maximum cushioning for ultimate comfort, inviting athletes to run for longer, go further and push their limits on every run. The new Vomero offers more cushioning than ever and every aspect has been designed with women’s insights and preferences in mind. Now offering the tallest stack height … Vomero 18 Brings Maximum Cushioning To Nike’s New Road Running Lineup

Under Armour Introduce The Run 96 Collection, Inspired By The Year 1996

26 February 2025

Inspired by their founding year, 1996, Under Armours new Run 96 Collection blends performance-driven technology with nostalgic designs for every runner. The collection is equipped with innovative moisture-wicking technology and lightweight, breathable materials, these essentials keep you dry and comfortable through the most intense workouts. Available from underarmour.co.uk/en-gb

Saucony Launch The Endorphin Elite 2

26 February 2025

Whether you are aiming for a personal best or keeping pace with the local run crew, everyone aspires to feel fast and hearing its consumer’s aspirations, Saucony delivers its highly anticipated launch of the Endorphin Elite 2, a reimagined statement of both speed and style. “The Elite 2 represents a significant advancement in the super shoe category,” … Saucony Launch The Endorphin Elite 2

Join The Club: The Night Club

25 February 2025

The Night Club is a women-led running group that meets in the evenings in different locations around London – from Battersea Park to Hyde Park. Available to all fitness abilities, this club was founded to create a safe space for women who are at higher risk of assault and harassment when running alone in the dark.  If … Join The Club: The Night Club

ZARA Drops Carbon-Plated Running Shoe

20 February 2025

High street store ZARA have dropped a carbon-plated running shoe for only £139.00. These affordable shoes for long-distance running on asphalt, in parks or on the treadmill have a breathable technical fabric upper. The sole uses a TPE-A material that helps absorb impact while running, also providing stability and lightness. Featuring a carbon plate that … ZARA Drops Carbon-Plated Running Shoe

True Motion Release The U-TECH Aion Elements, Ensuring Maximum Comfort Off-Road And In All Weathers

19 February 2025

Experience the most comfortable hybrid running shoe ever with the U-TECH Aion Elements by True Motion – and defy all the elements with the most innovative technologies. At the heart of the U-TECH Aion Element is the full-length U-TECH™ technology, which in combination with Biological U-TECH™ ensures maximum comfort on any surface. The new Biological … True Motion Release The U-TECH Aion Elements, Ensuring Maximum Comfort Off-Road And In All Weathers

Saucony And Colour Plus Co. Collaborate On The Matrix In A Bold Fusion Of Art, Performance And Style

17 February 2025

Saucony are thrilled to announce another exciting collaboration with Colour Plus Co.. For his third project with Saucony, Colour Plus Co. Founder, Jordan Page, brings his distinctive love of texture and the endless dynamics within the colour spectrum to the Matrix OG.  Putting his own twist on the Matrix OG, the shoe features hairy suede … Saucony And Colour Plus Co. Collaborate On The Matrix In A Bold Fusion Of Art, Performance And Style

Salomon Drop The Aero Glide 3 As Part Of Their SS25 Collection

17 February 2025

As part of their SS25 collection, Salomon have dropped the Aero Glide 3. Bringing together responsive cushioning and long-lasting colours, this everyday trainer provides high-cushion comfort thanks to a higher stack midsole (40mm heel stack, 32mm forefoot stack, adding 3mm compared to its predecessor) constructed with Salomon’s energyFOAM EVO, a super foam made with TPU … Salomon Drop The Aero Glide 3 As Part Of Their SS25 Collection

On And Elmo Team Up To Inspire Runners To Not Be So Hard On Themselves

14 February 2025

On have launched SOFT WINS, a bold campaign created to challenge the high-intensity mindset of running, a dominant theme across the sportswear industry. With SOFT WINS, On has created a campaign featuring Sesame Street’s Elmo that aims to inspire runners with the idea that a softer, more balanced approach can be just as powerful—whether that’s through … On And Elmo Team Up To Inspire Runners To Not Be So Hard On Themselves

Altra Launches Newest Rendition Of Their Best Selling Road Running Shoe, Torin 8 And Torin 8 GTX

12 February 2025

Altra have launched the Torin 8 and Torin 8 GTX, built for runners seeking a dependable, high-cushion ride. The Torin 8 is the latest update to Altra’s best selling road running shoe. Key features include a lightweight and breathable jacquard mesh upper aswell as an updated Altra EGO™ MAX Midsole Foam which delivers an elevated, plush on-foot experience. … Altra Launches Newest Rendition Of Their Best Selling Road Running Shoe, Torin 8 And Torin 8 GTX

Saucony Launches The ProGrid Omni 9 Armor

11 February 2025

Leading global performance running lifestyle brand, Saucony, has revealed an addition to its popular ProGrid Omni 9 lifestyle line. The Omni 9 Armor, available in three new colourways, introduces rubberised ‘armor’ overlays for enhanced stability and aesthetic. Since launching in 2010, the ProGrid Omni 9 has become a favourite for the style-conscious. It’s a classic … Saucony Launches The ProGrid Omni 9 Armor

Saucony And Uniform Display Present House of ‘80s

10 February 2025

Leading global performance running lifestyle brand, Saucony have partnered with Uniform Display, a revered hub of fashion documentation, to mark the return of the iconic Trainer 80. This collaboration highlights a shared passion for innovation, culture and style, merging Saucony’s heritage with Uniform Display’s unparalleled connection to London’s youth culture. The event marks the rebirth … Saucony And Uniform Display Present House of ‘80s

Saucony Showcasing Most Iconic Silhouettes For The Upcoming AW25 Season At Paris Fasion Week

22 January 2025

Paris Fashion Week is one of the biggest events in the fashion calendar and Saucony, the leading global performance running lifestyle brand are showcasing some of its most iconic silhouettes for the upcoming AW25 season.  These are are few of the standout and most iconic styles making their debut at the Saucony showroom, at 138 … Saucony Showcasing Most Iconic Silhouettes For The Upcoming AW25 Season At Paris Fasion Week

Nike Reintroduces The Air Superfly As A Low-Profile, Running-Inspired Sportswear Shoe For Women

22 January 2025

25 years ago Nike introduced us to the Air Superfly, fast-forward to now and a new running-inspired design is being launched, serving women athletes and sneaker fans with a refined early-aughts look modernised to advance today’s sport style. Nike athlete Sha’Carri Richardson teased these back in November, unveiled during last month’s SNKRS Showcase, and worn by global trendsetters, … Nike Reintroduces The Air Superfly As A Low-Profile, Running-Inspired Sportswear Shoe For Women

PUMA Launch PROJECT3: Turning Boston And London Marathon Runners Into Elite Athletes

21 January 2025

PUMA has launched a first of its kind global running program called “Project3” that will give participants of the 2025 Boston and London Marathons the opportunity to experience life as a professional athlete, trial new race day products, and the chance to bank huge performance-based cash prizes. Project3 will allow 100 runners participating in each … PUMA Launch PROJECT3: Turning Boston And London Marathon Runners Into Elite Athletes

Saucony Celebrates The Rebirth Of Trainer 80 By Honouring Communities That Are Pushing Culture Forward: Balamii And Your Friendly Runners

16 January 2025

Leading global performance running lifestyle brand Saucony has celebrated the rebirth of its retro-inspired Trainer 80 by honouring two London-based communities that are pushing culture forward: radio station and community hub ‘Balamii’ and pillars of community running ‘Your Friendly Runners.  Saucony is one of the oldest running brands, often referred to as the ‘Original Running … Saucony Celebrates The Rebirth Of Trainer 80 By Honouring Communities That Are Pushing Culture Forward: Balamii And Your Friendly Runners

10 Unique Marathons To Run In 2025

13 December 2024

We’ve all heard of the World Major marathons with the likes of The London Marathon, Berlin Marathon, Tokyo Marathon and so on, but there are some truly unique marathons around the World in some spectacular countries and cities, and we have listed just ten of what we think should be on every die-hard marathoners bucket … 10 Unique Marathons To Run In 2025

Nike 2025 Ekiden Collection

5 December 2024

Nike have dropped their new 2025 Ekiden Collection, which celebrates the passion and devotion of Japan’s long-distance relay runners, whose grit, teamwork and speed inspire all athletes to turn their dreams into reality. Nike have worked with Japanese ekiden runners since the 90s to develop innovations that help elevate their performance during gruelling relay competitions. … Nike 2025 Ekiden Collection

INCYLENCE Announce New HIGH-VIZ V3 Socks

21 November 2024

Discover the new HIGH-VIZ COLLECTION by INCYLENCE and be well equipped for the fall and winter season. Especially at dusk or in the dark, it is crucial for runners and cyclists to be seen by others. This is exactly what the HIGH-VIZ COLLECTION does. Thanks to large reflective elements, the socks shine in the headlights and offer … INCYLENCE Announce New HIGH-VIZ V3 Socks

The Limited Edition Run Merry Ghost 16 From Brooks Is Here

18 November 2024

The new Ghost 16 from Brooks has been updated compared to its predecessor and now comes in this limited edition holiday colour way. Offering enhanced performance and a 17g weight reduction, the outsole now features durable, recycled silica-infused RoadTack rubber, all to help you elevate your running experience. SpecsWeight: 269.3gDrop: 12mmMaterial: Engineered air mesh upper … The Limited Edition Run Merry Ghost 16 From Brooks Is Here

Nike Are Redefining Running For The Next Generation Of Children With The ‘Cosmic Runner’

15 November 2024

Nike have announced that they are redefining running for the next generation of children with the Cosmic Runner, a silhouette made just for kids. The Cosmic Runner gives kids of all ages a superhero feeling, fuelling their rebellious spirit and making every step feel like a leap towards greatness. It’s also the first kids’ silhouette … Nike Are Redefining Running For The Next Generation Of Children With The ‘Cosmic Runner’

Stay Safe And Be Seen This Winter

15 November 2024

With the mornings being darker now and the nights closing in earlier its essential that we make sure we are safe while out on a run and ensure we can be seen. Whether you are running down that dark lane or even along a well lit road, it’s sensible to wear some sort of reflective … Stay Safe And Be Seen This Winter

Reebok Celebrates New Brand Anthem, “Sport Is Everything”

12 November 2024

Global sports brand Reebok have launched a 60-second campaign called “Sport is Everything” that unites athletes from across the globe, representing diverse passions and backgrounds. “Sport is Everything” celebrates Reebok’s commitment to its community by delivering a powerful message: sport is not confined by definitions – it is what we choose to make of it.  The … Reebok Celebrates New Brand Anthem, “Sport Is Everything”

Join The Club: The Running Social

7 November 2024

The Running Social is a community-driven running group based just a few miles down the road from us in Caerleon, South Wales. Started in February 2024, The Running Social have quickly grown from seven members into a thriving network of over 150 monthly participants and very recently were awarded the honour of being named ‘Run … Join The Club: The Running Social

Nothing Launches Ear (open): Elevating Wireless Audio With Open Sound Technology

31 October 2024

London-based consumer tech company, Nothing have announced its latest product, Ear (open), the brand’s first open wearable stereo (OWS) earbuds. Designed to provide an elevated listening experience, Ear (open) blends superior sound quality with comfort and situational awareness, delivering a revolutionary, more connected way to experience audio. True to Nothing’s design philosophy, Ear (open) features … Nothing Launches Ear (open): Elevating Wireless Audio With Open Sound Technology

Lydia Oldham Runs Day And Night At The Berlin Marathon With Reebok Europe

9 October 2024

Runners are always inspiring us every day and Lydia Oldham joined up with Reebok Europe and did something very impressive. Reebok have an ongoing relationship with ultra-runner Lydia Oldham and have embraced her irreverent attitude that belong to the brand and herself. While planning for her journey to the Berlin Marathon, Lydia and Reebok brainstormed together … Lydia Oldham Runs Day And Night At The Berlin Marathon With Reebok Europe

Paralympian Ellie Simmonds Launches DEWEY, The World’s First Fashion Brand For Extra Petite Individuals 5ft And Under

13 September 2024

Paralympian legend Ellie Simmonds has launched DEWEY, the world’s first fashion label for adults 5ft and under. Ellie who is 4ft tall has been someone unable to find clothes that fit off the rack. She has collaborated with the brand’s visionary founder, 5’2” Chamiah Dewey, to cater to the millions of people globally who are … Paralympian Ellie Simmonds Launches DEWEY, The World’s First Fashion Brand For Extra Petite Individuals 5ft And Under