adidas And Humanrace Launch Adizero EVO SL ‘Mars’ And Matching Apparel

17 March 2026 | Footwear

adidas and Humanrace have introduced the Adizero EVO SL ‘Mars’ footwear with matching apparel which has been inspired by landscapes and engineered for everyday movement, wellness, and design-led performance. The ‘Mars’ colorway is inspired by the dust of Mars pays tribute to the extraterrestrial planet. The campaign was shot in Oregon’s Painted Hills, highlighting running as a … adidas And Humanrace Launch Adizero EVO SL ‘Mars’ And Matching Apparel

adidas Launches Single Shoe Service For Those Living With Leg Limb Difference

12 March 2026 | News

adidas have launched its Single Shoe service across 22 European countries which enables customers with leg limb difference to buy only the shoe they need at 50% of the full-pair price. This new service has been created in collaboration with the community to ensure the service reflects real lived experiences and is part of adidas’ … adidas Launches Single Shoe Service For Those Living With Leg Limb Difference

adidas Reveal The Hyperboost Edge

6 March 2026 | Footwear

adidas have revealed the Hyperboost Edge, an all-new lightweight super shoe that is set to begin a new era of road running. This shoe combines three breakthrough technologies: the new Hyperboost Pro midsole, a PRIMEWEAVE upper and a LIGHTTRAXION outsole which is said to balance comfort and responsiveness in every stride. The Hyperboost Edge has been … adidas Reveal The Hyperboost Edge

INCYLENCE Running Collection For 2026

4 March 2026 | Apparel

To mark the start of the season for INCYLENCE, they have dropped their biggest and brightest collection of the year with twelves new models set to style for 2026 and we have featured a handful of what’s to offer. INCYLENCE running socks combine comfort, style and functionality and are made for performance and are available … INCYLENCE Running Collection For 2026

NNormal Introduces Cadí: The Trail Running Shoe That Invites Everyone To Discover The Mountains And Their Trails

3 March 2026 | Footwear

NNormal have introduced Cadí, its first trail running shoe designed to help more people get started and enjoy the mountains. This shoe has been created for the majority of trail runners and especially for those who are new to the sport. Cadí is a trail shoe that performs best on easier terrain and over longer distances, … NNormal Introduces Cadí: The Trail Running Shoe That Invites Everyone To Discover The Mountains And Their Trails

New Balance Expands Their Portfolio With The Launch Of The Ellipse

25 February 2026 | Footwear

New Balance have unveiled a new running shoe to their portfolio called the Ellipse which is meant to help runners lose track of time, whether they are starting their running journey or a veteran looking for easy recovery miles. The Ellipse features the unparalleled comfort of Fresh Foam X cushioning reimagined with a bouncy underfoot feeling … New Balance Expands Their Portfolio With The Launch Of The Ellipse

Lightweight Comfort And Effortless Flow With The Salomon Aero Glide 4

10 February 2026 | Footwear

The Salomon Aero Glide 4 is engineered to deliver ultra-light weight, maximum cushioning, and an effortless forward momentum that sets a new benchmark of comfort and performance and at an accessible price point. The Aero Glide 4 is built for runners seeking the perfect balance of plush cushioning and featherweight design as this shoe weighs … Lightweight Comfort And Effortless Flow With The Salomon Aero Glide 4

adidas Sport Eyewear Presents The ‘Power Your Vision’ Campaign

4 February 2026 | Apparel | Tech & Gadgets

adidas Sport Eyewear have unveiled its 2026 global advertising campaign, Power Your Vision. Building on the performance-oriented approach established in 2025 this collection focuses on today’s athletes who aspire for enhanced intensity, control, and freedom of movement. Each set of eyewear is designed for individuals who consider sports a fundamental aspect of their identity and the … adidas Sport Eyewear Presents The ‘Power Your Vision’ Campaign

adidas Unveils Climawarm System for Sub-Zero Race Conditions

4 February 2026 | Apparel | Tech & Gadgets

adidas have unveiled CLIMAWARM SYSTEM, warm-up apparel to help elite athletes prepare for the pinnacle of the winter sports this month. CLIMAWARM SYSTEM is the next generation of pre-warming performance technology, engineered for the most demanding cold-weather competitions. Including a pre-warming jacket and trousers to be worn by some of winter sport’s leading athletes, the … adidas Unveils Climawarm System for Sub-Zero Race Conditions

Nike Reintroduces ACG

4 February 2026 | News

Nike is reintroducing All Conditions Gear (ACG), a dedicated outdoor-performance brand for all athletes who seek the challenge, adventure and connection of thriving in the wild. ACG is a brand that has a sharp focus on trail running, hiking and exploration. ACG’s support for outdoor athletes and their communities includes the brand’s expanded All Conditions … Nike Reintroduces ACG

Brooks Introduce The Latest Evolution Of The Glycerin Line, The Glycerin 23

28 January 2026 | Footwear

Brooks have introduced the Glycerin 23 which is the latest evolution of their Glycerin line. The shoe is built for runners who want a smooth, stable transition and a supremely comfortable ride and the Glycerin 23 has all this combining more DNA TUNED cushioning with a streamlined, breathable upper for effortless miles. The heart of this update is Brooks’ most advanced nitrogen-infused foam to date which has been engineered to deliver plush landings and electric … Brooks Introduce The Latest Evolution Of The Glycerin Line, The Glycerin 23

New Balance Announce Their 2026 TCS London Marathon Training Range

16 January 2026 | Apparel

New Balance have announced their 2026 TCS London Marathon Training Range, the first drop in this year’s official marathon collection. This collection aims to provide runners with products that celebrate the marathon journey, from first training miles to the finish line. This release is built for the training blocks leading to 26.2 miles and will … New Balance Announce Their 2026 TCS London Marathon Training Range

Saucony Unveils The London Marathon Edition Speed 5 & Ride Millennium

15 January 2026 | Footwear

Saucony have launched a Marathon Majors Capsule, a limited collection inspired by three of the world’s most iconic spring marathons – London, Tokyo and Boston. Bringing together Saucony’s performance running credentials and lifestyle design language, with city-specific colorways and details that reflect the unique energy and identity of each marathon. The London Marathon anchors the capsule, with designs inspired … Saucony Unveils The London Marathon Edition Speed 5 & Ride Millennium

ASICS Launches ‘Move Your Body, Move Your Mind’ Campaign Featuring ‘Good Vibrations’ By The Beach Boys

8 January 2026 | Health & Nutrition

ASICS have unveiled its new global brand campaign, “Move Your Body, Move Your Mind”. Featuring a reimagined version of The Beach Boys’ timeless hit “Good Vibrations.”, this campaign reinforces ASICS’ 75-year commitment to the transformative power of movement for physical and mental wellbeing. Launching with Running and Tennis-focused films, each short film highlights how a … ASICS Launches ‘Move Your Body, Move Your Mind’ Campaign Featuring ‘Good Vibrations’ By The Beach Boys

Saucony Launches The Endorphin Azura

21 December 2025 | Footwear

Performance running brand, Saucony have launched the Endorphin Azura. This shoe is designed for runners who want to feel fast every day – not just on race day. Built to Make Any Day Fast, its non-plated construction delivers a soft, flexible, and adaptable ride for daily training, while retaining the energetic snap Endorphin fans love.  … Saucony Launches The Endorphin Azura

Where Style Meets Safety: Reflective Scrunchies From Staise London

9 December 2025 | Apparel

Staise London is a UK-based slow-fashion brand founded in 2023 by Anastasia Howard-Jenkins. Known for its playful, handcrafted accessories and underwear, each piece is produced in small batches using sustainable practices and thoughtfully sourced fabrics. While everything Staise London creates is beautifully considered, one product truly stands out: the reflective scrunchie. Blending fashion with function, … Where Style Meets Safety: Reflective Scrunchies From Staise London

ASICS Launches The New GEL-NIMBUS™ 28

1 December 2025 | Footwear

ASICS have dropped the 28th generation of the GEL-NIMBUS™ shoe, the iconic cushioned running shoe, celebrated for its cloud-like cushioning and superior comfort. This new iteration has a weight reduction of over 20 grams compared to the previous model, providing an even more refined, comfortable running experience without compromising the signature plush cushioning. ASICS’ FF … ASICS Launches The New GEL-NIMBUS™ 28

PUMA Launches The MagMax NITRO 2

27 November 2025 | Footwear

PUMA have launched the MagMax NITRO 2. This is the second generation of PUMA’s supermax-cushion running shoe. With Maximum NITROFOAM underfoot this shoe provides supermax comfort, energy return, bounce and is lighter, smoother and PUMA’s most responsive running shoe ever. The original MagMax NITRO launched in August 2024 and this new version is 15g lighter … PUMA Launches The MagMax NITRO 2

Saucony Launches The Peregrine 16

14 November 2025 | Footwear

Saucony have unveiled the Peregrine 16. This is the newest edition of its iconic trail franchise built for runners who demand agility, comfort, and confidence on any terrain. Saucony’s most nimble, tackle-any-terrain trail shoe is now upgraded with Vibram Megagrip for ultimate grip and traction in all conditions, as well as increased PWRRUN foam underfoot … Saucony Launches The Peregrine 16

COROS Unveils The PACE 4 – A Watch Designed To Help You Train Smarter And Run Faster

10 November 2025 | Tech & Gadgets

COROS have unveiled the PACE 4 Ultralight AMOLED sport watch which is designed to help athletes train smarter and run faster. COROS is a leader in endurance sports technology and have today announced the launch of the COROS PACE 4, the next generation of its iconic GPS sport watch. This watch is engineered for athletes who … COROS Unveils The PACE 4 – A Watch Designed To Help You Train Smarter And Run Faster

Saucony And Distance Collaborate On Special Edition Endorphin Speed 5

27 October 2025 | Footwear

Saucony have teamed up with Parisian-based retail brand, Distance to release a limited-edition Saucony Endorphin Speed 5. The Endorphin Speed 5 is celebrated for its versatility for both long runs and tempo sessions and this collaboration brings a creative twist to one of Saucony’s most popular styles. Distance is more than a running store; it’s … Saucony And Distance Collaborate On Special Edition Endorphin Speed 5

PUMA x SAYSKY Return With Drop 2 For AW25

16 October 2025 | Footwear

PUMA and Copenhagen-based running brand SAYSKY have unveiled their second drop together which is a bold fusion of performance and culture that celebrates the power of the pack. Their first collaboration was hugely popular and this new collection includes a bold new apparel range, plus a limited-edition release of the much-hyped Fast-R NITRO™ Elite 3. … PUMA x SAYSKY Return With Drop 2 For AW25

TV Doctor And Team GB Triathlete Dr Hussain Fronts Sport In Mind Charity ‘100km Your Way’ Challenge

8 October 2025 | News

Sport in Mind, the UK’s leading sport and mental health charity, has announced that TV Doctor and Team GB Triathlete Dr Hussain will be fronting its national 2025 “100km Your Way” Challenge this October. Launching on World Mental Health Day (10th October), the challenge invites people across the UK to run, walk, cycle, or move … TV Doctor And Team GB Triathlete Dr Hussain Fronts Sport In Mind Charity ‘100km Your Way’ Challenge

adidas Originals And Sporty & Rich Team Up To Celebrate Running Heritage With A Run Club Inspired Collection

26 September 2025 | Apparel

adidas Originals and LA based label, Sporty & Rich have come together to create a run club inspired collection where ’90s vibes meet ’00 tech that celebrates the timeless aesthetics of running style and it’s heritage. Channeling the eternal energy of running and the lifestyle that surrounds it, the Emily Oberg led brand brings its … adidas Originals And Sporty & Rich Team Up To Celebrate Running Heritage With A Run Club Inspired Collection

STOX Energy Socks Launch Their Brand-New Recovery Socks Line

22 September 2025 | Apparel

STOX Energy Socks have launched their brand-new ultimate recovery sock line. Using proven medical technology and degressive compression, these socks enhance blood circulation, reduce swelling and provide firm, gradual support after physical exertion. All this allows you to recover faster, reduce pain and feel stronger. Available from stoxenergy.com/en-gb. RRP £37.99-£41.99.

Oakley Meta Vanguard Sets New Limits For Human Potential

19 September 2025 | Apparel | Tech & Gadgets

Earlier this year, Oakley and Meta introduced a new category of Performance AI glasses for athletes, combining bold aesthetics with cutting-edge tech, and that was just the beginning. Oakley has spent 50 years pushing the limits of sport, design, and performance, and together with Meta, they’ve engineered AI glasses from the ground up, built for high-intensity sports, high-stakes training, … Oakley Meta Vanguard Sets New Limits For Human Potential

Salomon Drop The Aero Blaze 3 GRVL Gore-Tex For Road-Running Comfort With Rugged Off-Road Adaptability

18 September 2025 | Footwear

The Gravel movement is more than just running—it’s a lifestyle and whether you are pounding the pavement, exploring park trails, or taking on dusty gravel roads, Salomon’s Gravel range is designed for those who embrace the joy of running beyond traditional routes. The Aero Blaze 3 GRVL Gore-Tex is a shoe that allows urban runners … Salomon Drop The Aero Blaze 3 GRVL Gore-Tex For Road-Running Comfort With Rugged Off-Road Adaptability

Garmin Announces New Products To Their Smartwatch Range

17 September 2025 | Tech & Gadgets

Garmin have announced new products launching across its market-leading smartwatch range. Up first is the stunning Venu 4. With a stylish design and premium features this advanced health and fitness smartwatch tracks health trends and lifestyle changes, introduces Garmin Fitness Coach plans to help users hold themselves accountable – all with impressive battery life. Secondly, Garmin … Garmin Announces New Products To Their Smartwatch Range

Oakley Launch Two New Performance Eyewear Styles – Stunt Wing & Stunt Devil

3 September 2025 | Apparel

Stung WingEngineered for the athlete who demands uncompromising retention and comfort, Oakley® Stunt Wing introduces a new era of cutting-edge, sport performance eyewear. At its core, new HyperGrip ULTRA Technology utilizes a flexible Unobtainium® temple band that gently wraps the head for a secure fit that won’t budge, even during the most abrupt movements. Designed … Oakley Launch Two New Performance Eyewear Styles – Stunt Wing & Stunt Devil

Garmin Launches The Fenix 8 Pro

3 September 2025 | Tech & Gadgets

Garmin have launched the Fenix 8 Pro, the first-ever smartwatches with inReach technology for satellite and cellular connectivity. Garmin continue to drive innovation in the smartwatch industry and this standout series also features a groundbreaking microLED display, the brightest smartwatch ever made. The Fenix 8 Pro range enables athletes and adventurers to leave their phone behind and … Garmin Launches The Fenix 8 Pro